The Brief
Incorporate a sense of Irishness in the design and create a functional display space for a wide variety of Irish-made products at the Showcase Exhibition, Dublin.

The Design
Inspired by Irish nature, our design concept came from the hexagonal forms of The Giants Causeway and the productivity of beehives. The structure of the design drew attention to the stand yet was subtle enough to serve its function as a display to showcase Irish design. The design created a focal point for visitors, and its position at the exhibition entrance ensured maximum attention.

The Outcome
The design included the overall structure, bespoke joinery items, a printing display area with a hanging rail, a cash area with storage, jewellery display, gondola display units, display shelves at different heights, and integrated and pendant lighting.