The Brief
Design of environmental graphics and a wayfinding system that expressed the client’s values, created a sense of place and complimented the modern interior.

The Design
The overarching theme of the graphic package was based on LinkedIn value ‘transformation’ taking inspiration from the transformation of architecture, Haussmann’s urban transformation of Paris and transformation’s that have taken place in art and language in France. We developed a suite of tasteful designs capturing this concept but also representing LinkedIn’s culture and values.

The Outcome
Cohesive graphics package and an intuitive wayfinding system that aids easy navigation through the building.

All images ©Jerome Epaillard